Author: Elena Kozlova
Elena is a Content Marketing Manager at Pushwoosh, the top customer engagement platform for mobile-driven businesses. Pushwoosh’s tech-easy solutions have helped 80 000 brands from all over the world and across the industries to build effective communication strategies with the use of push notifications, in-app messages, emails, SMS, WhatsApp, and omnichannel triggered messaging.
2021 taught us that customer engagement should not be taken for granted. In just one year, e-commerce apps gained unprecedented popularity as a result of the pandemic and then shifted dramatically to competing with in-person shopping again — and, oftentimes, […]
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