Guest Blog Archives - Yodel Mobile App Growth Marketing Agency Tue, 18 Oct 2022 10:36:38 +0000 en-GB hourly 1 https://wordpress.org/?v=6.1.3 https://yodelmobile.com/wp-content/uploads/2020/03/cropped-pCzXpKqj_400x400-32x32.jpg Guest Blog Archives - Yodel Mobile 32 32 3 Ways to Uncover Mobile App Pain Points https://yodelmobile.com/3-ways-to-uncover-mobile-app-pain-points/ Thu, 07 Jul 2022 09:54:18 +0000 https://yodelmobile.com/?p=5627 App crashes. A clicked button to nowhere. Awkward pauses between screens. Funky text overlap. We’ve all endured a less-than-stellar mobile app experience. These app pain points may leave us frustrated, annoyed, and ready to switch to the next app that’ll […]

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A/B testing: why you should avoid gut feelings and go with experimentation https://yodelmobile.com/ab-testing-mobile-marketing/ https://yodelmobile.com/ab-testing-mobile-marketing/#respond Mon, 22 Jan 2018 15:43:07 +0000 http://yodelmobile.com/?p=2947 We’re thrilled to share with you the following guest post from Neha Mittal, Digital Marketing Manager at Apptimize. In the mobile app space, you must constantly fight to attract, engage, retain, and monetise users. The reality is there are currently […]

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The 3 Phases of Mobile App Testing Every Company Goes Through https://yodelmobile.com/3-mobile-app-testing-phases/ https://yodelmobile.com/3-mobile-app-testing-phases/#respond Tue, 12 Sep 2017 14:38:29 +0000 http://yodelmobile.com/?p=2706 This week, Head of Marketing from Global App Testing, Nicholas Roberts, shares his invaluable insight into the various app testing challenges businesses may face. Global App Testing helps companies scale QA testing using a crowd of professional testers. No matter where […]

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