Category: Mastering Mobile Marketing Video Series

See transcript on improving the customer experience below: The top priorities for creating the perfect mobile customer experience As we all know personalization is essential, but we need to go beyond the basics of first name, as these sorts of […]

See the video transcript below: What is the most important question you should be asking your app marketing company? You can tell a lot by the style of business based on the kind of initial questions that they pose for […]

In the newest episode of our Mastering Mobile Marketing series, Mick, our CEO at Yodel Mobile, covers top marketing insights for both launching AND scaling an app, common app marketing mistakes, making the best use of your marketing budget, and […]

In the latest Mastering Mobile Marketing video of the series, Lizzy, our Marketing Analyst at Yodel Mobile, covers the essential App Store Optimisation (ASO) strategies for success and gives an indication of how we do it at Yodel Mobile. Lizzy […]

In the latest Mastering Mobile Marketing video of the series, we quiz Dave Allen from Conversant on mobile attribution, fraud & safeguarding ad spend, see the Q&A transcript below: Q: Social channels like Facebook tend to dominate from an advertising spends […]

 In this episode, we are covering the topic of paid user acquisition to give you an idea of what you can gain and how effective it can be in promoting an app. Paid user acquisition is key in the […]

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing […]

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the app marketing […]

Over the coming weeks, we’ll be sharing with you some app basics, best practises and trends relevant to the mobile ecosystem in our Mastering Mobile Marketing video series. Our team at Yodel Mobile possess extensive knowledge of the mobile marketing […]