Report Archives - Yodel Mobile App Growth Marketing Agency Fri, 14 Apr 2023 09:14:07 +0000 en-GB hourly 1 https://wordpress.org/?v=6.1.3 https://yodelmobile.com/wp-content/uploads/2020/03/cropped-pCzXpKqj_400x400-32x32.jpg Report Archives - Yodel Mobile 32 32 Guide: 5 Data-Led App Growth Strategies https://yodelmobile.com/5-data-led-app-growth-strategies/ Tue, 09 Aug 2022 09:21:18 +0000 https://yodelmobile.com/?p=5709 It’s 2022, and the concept of growth has changed. “Growth at all costs” has been replaced with something more sustainable, focusing not merely on new users, but the lifetime value of users—and ultimately, business profitability. Every year, the mobile app […]

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]]> Report: Combating Mobile App Churn in 2022 https://yodelmobile.com/combating-mobile-app-churn-in-2022/ Mon, 25 Apr 2022 16:00:28 +0000 https://yodelmobile.com/?p=5516 User churn is a real challenge for any mobile app business striving to drive customer loyalty and sales. The numbers may vary by industry and country, but research shows that over 70% of users are expected to churn within 90 […]

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]]> iOS 15 Report: How iOS 14 and iOS 15 have Changed the App Marketing Game https://yodelmobile.com/ios-15-app-marketing-guide/ Tue, 19 Oct 2021 09:25:21 +0000 https://yodelmobile.com/?p=5126 In June 2020 Apple hosted its annual Worldwide Developers Conference (WWDC). The announcement of iOS 14 and its features sent shockwaves across the global app marketing industry. Fast forward to over a year later and the dust from the iOS […]

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]]> Entering New Markets: How to Launch Your App in New Markets and Scale Globally https://yodelmobile.com/entering-new-markets/ Fri, 25 Jun 2021 14:05:47 +0000 https://yodelmobile.com/?p=5004 Mobile spend has hit new heights at $143 billion, which is a 20% increase YoY (App Annie, 2021). This doesn’t come as much surprise when paired with the knowledge that hours spent on mobile have now outgrown hours spent watching […]

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]]> Dating app report: Toppling Tinder – how the dating giant’s competitors are taking a swipe https://yodelmobile.com/dating-app-report-reviews/ https://yodelmobile.com/dating-app-report-reviews/#respond Fri, 15 Feb 2019 15:09:56 +0000 https://yodelmobile.com/?p=3383 We’ve been working with Priori Data to bring you a report on the dating app marketplace. With Tinder dominating the sphere, we’ve pulled out key insights to see how the competition have implemented retention and organic acquisition strategies in an attempt to […]

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